[ad_1]
It’s the clash of no-makeup makeup versus, well, makeup.
In early January, influencer Kayla Trivieri earned over 1.7 million views on her viral TikTok video proclaiming that the minimalist “clean girl” beauty trend is “out” and that the “mob wife” aesthetic, complete with big hair, heavy makeup and fur coats, is “in.” Now with over over 175 million
[ad_1]
Fashion brands tempted to use generative AI be warned: Customers might be unhappy when they find out.
Los Angeles-based Selkie, which made a name for itself with its internet-famous Puff Dress, ran headfirst into this situation last week after posting a seemingly innocuous collage of ruffled frocks printed with puppies and cats on Instagram. After one follower questioned whether
[ad_1]
“Botox: every three months. Facials: every six months. Gel pedicure: every six weeks; manicure: every three weeks.”
This schedule was outlined in a TikTok video by beauty influencer Ashley Paige, who has joined a flood of creators posting about the #maintenanceroutine trend sweeping the social platform with over 26 million views. Employing language typically used to describe car maintenance,
[ad_1]
Beauty entrepreneur Susan Yara’s talent management firm, GlowLab Collective, is joining The Digital Dept. as the influencer marketing agency looks to double down on beauty.
Formed in 2020, GlowLab Collective offers talent management for specialist beauty content creators with professional backgrounds, such as aestheticians and dermatologists.
The newly formed division of The Digital Dept. will focus on skincare expertise.
[ad_1]
While Kardashian previously offered a range of cosmetics and perfume, her focus has been solely on skincare since launching a prestige skincare line, Skkn by Kim, in June 2022.
The celebrity influencer and entrepreneur closed her cosmetics and fragrances lines KKW Beauty and KKW Fragrance in Aug. 2021 and April 2022 respectively. However, makeup has been steadily growing as
[ad_1]
Just a few days into 2024, Jeremy Allen White’s bare, muscled body — clad in Calvin Klein briefs — became the year’s first viral sensation.
The brand unveiled the ads on Jan. 4, instantly prompting a swell of online chatter. It only intensified after the images of White were plastered on Calvin Klein’s iconic billboard on Houston Street in